Where Magazine



The complete guide to go™

A monthly, portable, guidebook-style magazine with everything for readers on the go, available at the concierge desk and in-room at medium- to high-end hotels and select businesses. Where Magazine’s useful articles, timely sidebars and comprehensive listings provide the most complete guide to the city’s top restaurants, shops, shows, attractions, exhibits, and tours. With upbeat covers, extensive maps, and information-rich content on every page, the magazine is a must for concierges and ideal for advertisers who want to reach readers at their most receptive—when they’re out exploring the city.

Published in 43 markets, 23 in the United States alone, Where Magazine is available throughout the finest hotels and visitor venues in 9 countries.

Each edition of Where is published and edited locally, offering first-hand, insider information from the people who know the city best. Reflecting the dynamic lifestyles of frequent travelers, Where is a vital medium for targeting an active and receptive audience with considerable buying power.

For seven decades, Where Magazine has been the number one information source for visitors, providing timely and accurate information that enables travelers to feel like a local and make the most of their travel experience. From shopping to dining and cultural attractions to entertainment, Where’s editorial staff offers insight on the people, events and icons that give each city its unique flavor.

Where’s primary mission of serving the visitor market is met by delivering current, informative editorial to discerning travelers in a concise, easy-to-read publication that they trust. More than 75% of Where's readers have used the magazine previously.* It’s no wonder, then, that Where Magazine is The Traveler’s Choice.

*Source: 2004 Where Magazine Reader Profile Study, Mediamark Research Inc. (MRI), Custom Division